Exceptional data Intelligence and Strategy to succeed in Sport, Recreation & Wellbeing
Welcome to Kinetica. We are on a mission to eliminate the gaps, waste and frustrations that exist in sport, recreation, and wellbeing data, planning and decision-making. Our consulting, data intelligence and planning tools empower our clients to make informed decisions and develop better strategy, investments, and execution.
What we do
We combine our unique datasets, research and analytics expertise, and deep domain experience to ignite growth and innovation. With a team of experienced strategists, researchers, and analysts, Kinetica partners with you to grow and thrive.
DATA INTELLIGENCE
Unlocking localised intelligence and strategy with Aura
Kinetica’s localised intelligence service called Aura is revolutionising the way sports organisations and Governments develop strategies and determine investments – enabling evidenced assisted decisions at a local level.
Aura delivers unparalleled data on consumers’ sport, recreation, and wellbeing behaviours and attitudes, down to the local level. This proprietary intelligence is integrated with rich contextual datasets and clients own data to deliver a comprehensive view of demand and supply conditions for every single community. Clients access and utilise the localised data intelligence through easy to use digital tools.
Sports Organisations
Develop strategy and execution for sustainable growth through a deep understanding of demand and supply at the local level. Acquire and retain participants and fans, build and optimise your facilities networks, and attract more public and private investment to your code.
Government
Harness the power of sport and recreation in delivering economic, health and social benefits to your communities. Build out evidence-based strategies to engage more people in physical activity, deliver the required facilities and services, and make the right investments in the sport and recreation industry
Brands
Understand and navigate unique opportunities to engage existing and potential customers through sport, recreation, and wellbeing. Use our data, insights, and strategy to understand and profile consumer affinities and passions to build brand equity and achieve your marketing objectives.
SOME OF THE ORGANISATIONS WE WORK WITH
FEATURED CASE STUDIES
LATEST NEWS
Elite sport and the community – creating dividends for all
A world of opportunities Elite sporting codes and clubs hold a special position in our community. The strong emotional attachment many people feel towards their favourite sports and teams translates into attention, engagement, loyalty, and spending. Th … Read more
Can major sporting events really deliver a participation legacy?
Inspiring participation in sport is often mentioned as one of the major benefits of hosting major sporting events. Indeed, uplifts in participation have been cited in the “pitch” for Brisbane 2032 to justify the investment required to host the games. T … Read more