At Kinetica, we are dedicated to harnessing sport and recreation as a unique driver of positive health, social and economic impacts. This purpose empowers us to deliver ongoing community engagement and commercial success for our clients.
As a strategic agency, data and insights are behind everything we do. We can help you create a sustainable, evidence-based strategy that brings your vision to life and achieves your goals.
The Kinetica Team
Kinetica is led by a team with the know-how, network and energy to succeed. Together, its three partners bring more than six decades of experience delivering successful strategy marketing and commercialisation in the sports and recreation sector.
Dean lives for strategy. Applying his impressive industry knowledge and expertise, he’s a changemaker who helps organisations navigate problems and achieve their goals.
Fuelled by possibility, Mal works with clients to uncover new opportunities and develop programs, products and commercial assets.
Kinetica’s commercial expert, deal making is in Glenn’s blood. Glenn is passionate about helping sports organisations thrive by creating value and achieving commercial success.
Kinetica has been instrumental in us refreshing our approach to partnerships across sports and community focused activity.